A foundation rarely lacks a story. It lacks the hands to tell it every day. We run the site, the content and the Google Ad Grant — up to $10,000 a month in search ads that Google gives you.
Almost every foundation with ANBI status can get the Google Ad Grant: $10,000 a month in search ads, free. The catch is not the money. It is that a grant account only keeps running if someone writes the ads, watches the click-through rate and fixes what Google flags.
That is a job, not a form. Grant accounts get suspended for dropping under 5% CTR, for ad groups that were never filled, for a landing page that quietly went offline. A volunteer with a full agenda cannot catch that in time, month after month.
So we do it. The AI writes and adjusts the campaigns daily on your own data, an expert approves every change, and you hear on WhatsApp what happened. The same team also runs your site, your SEO and your content — it is one plan, not four.
See everything in the planThe grant is the entry point. It works because the rest is handled too.
Google for Nonprofits, Ad Grants, conversion tracking and the account structure Google asks for: at least two ad groups per campaign, two ads per group.
Ads and search terms are adjusted every day, so the account keeps running instead of being suspended in a quiet month.
A grant ad sends people to a page. We write and design the pages for your programmes, projects and donation flow, so the click turns into a donor or a volunteer.
The grant only covers search ads. Your organic ranking, your texts and your visibility in AI answers are part of the same plan.
Organisations with a mission and a small budget. This is what is live.
Working with Growthdesk was a real pleasure. The results are beyond expectations and the way they work is professional and well organised. They listened closely to what we needed and built a solution that fits it perfectly. — Chris, Jong Nederland
This project lets us organise more fundraising activities that add to the fun of play, both close to home and far away. — Ferdi, Stichting Tjeko
Working with Growthdesk was a real pleasure. The results are beyond expectations and the way they work is professional and well organised. They listened closely to what we needed and built a solution that fits it perfectly. — Chris, Jong Nederland
This project lets us organise more fundraising activities that add to the fun of play, both close to home and far away. — Ferdi, Stichting Tjeko
For a lot of foundations this is not a side issue. A board, a funder or a donor asks, and you want a concrete answer ready. We keep the whole chain inside Europe.
We say what is not European straight away: Google Ads and the Ad Grant belong to Google, and that grant is the very reason you are here. Everything we build and run ourselves sits in Europe.
The ad budget is Google’s. What you pay for is the team that runs it.
One flat monthly rate. First month free, then from €19 a month for your website, SEO and content. Applying for the Ad Grant and keeping it running is included in Maximize, €249 a month. Cancel monthly.
See the pricingA Google programme that gives eligible non-profits up to $10,000 a month in Google Search ads, free. You do not pay for the clicks; you do need an account that keeps meeting Google’s rules, which is the part we take over.
In the Netherlands you need valid charity status (ANBI) and an approved Google for Nonprofits account. Governments, hospitals and healthcare organisations, schools and universities are excluded by Google. If you are not sure, send us a message and we check it before you spend an evening on the application.
We do. We arrange Google for Nonprofits and Ad Grants, set up the account the way Google requires and start the campaigns. You supply the charity details we cannot look up ourselves.
Because the grant has conditions that need monthly attention: a minimum click-through rate of 5%, at least two ad groups per campaign with two ads each, and a site that stays online and fast. Miss those and the account is paused. Keeping them met is exactly what we do every day.
Yes. The grant covers search ads up to $10,000 a month, at a fixed maximum cost per click unless the account uses conversion-based bidding. If you want to go further we can add a paid campaign, but for most foundations the grant is not even fully used yet.
A flat monthly rate that starts at €19, first month free, cancel monthly. That covers your website, SEO, content and conversion. The Ad Grant, applied for and kept running, is included in Maximize at €249 a month. The ad budget itself stays Google’s.
Inside Europe. Your site runs at Hetzner on servers in Germany, and the enquiries that come in sit on those same servers, so what your visitors leave behind falls under the GDPR. The team is in Rotterdam. The exception is Google itself: the moment you advertise with the Ad Grant, Google processes those clicks, and that comes with the programme.
Happily. You message us on WhatsApp — text or a voice note — and we do the work. No dashboard to learn, no handover when a volunteer moves on.
Enter a valid website URL (e.g. yourwebsite.com).
